- The Internet is particularly effective in reaching customers over a wider area—beyond your local yellow pages and newspaper advertising.
- Internet response forms and email with your own domain name (i.e., firstname.lastname@example.org) shorten the time involved returning quotes to potential customers and finalizing a sale.
- The Internet lets customers see the details of your product with on-line catalogs.
- Secure services and online credit card processing expedite sales processing.
- You can present all the advantages of your product/services using text and graphics, even using an online database.
- Low cost compared to phone directories, newspapers,
- Rapid interaction with your customers—no surface mail delays.